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iVillage.com 
Senior Web Designer
San Francisco | 2001-2003
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Screen shots: iVillage's horoscopes mini-site. See detailed screens  |
- Established site level architecture
- Initiated and conducted iVilage's first user testing
- Designed franchise logos
- Designed look and feel, layout, color palettes, typography
- Created original artwork, user interface icons, illustrations and controls
- Designed screen schematics
- Supervised two designers
- Coordinated design efforts between departments
- Designed database-driven, editorial and ecommerce Web channels
- Designed direct mail
- Supervised Web production to ensure design integrity
- Conducted product brainstorming, development and strategy
iVillage Inc. is "the Internet for women" and consists of several online and offline media-based properties offering unique content, community applications, tools and interactive features.
Avenue A | Razorfish
Time Inc.
Entertainment Weekly
Real Simple
frog design
Hewlett-Packard
Hyperion Financial
iVillage
Bank of America CPE
Blue Highway Design
Molstad Consulting
TAJ Stone
